Victoria's Secret Website Refresh
Grid and type exploration for Victoria's Secret home and landing pages, geared toward a potential, future redesign.
Art Direction, Typography, Web Design
Victoria's Secret Concept & Design
Storytelling and concept development, design direction and photography direction for future Victoria's Secret initiatives.
Art Direction, Typography
Rest in NYC
Rest in NYC is a concept for a smartphone application that helps people find convenient, inexpensive, and perhaps, unusual ways to decompress right in the city. It works great either on the fly when you have an hour to kill before dinner, or if you want to plan ahead for the weekend.
Designed at the School of Visual Arts, MFA Design under the direction of Lee Maschmeyer of COLLINS.
Branding, Interaction Design, UI/UX
Jellyfish Dance #5
Sea creatures, illustrated using only typography, move to a Brahms symphony in this short animation.
Produced at the School of Visual Arts, MFA Design, under the direction of Gail Anderson.
Animation, Illustration, Typography
After Suicide, Research & Branding
This is the research, process and branding book for my masters thesis project, After Suicide, a web and mobile platform to connect people who have lost a loved one to suicide. The book is divided into three parts; Disconnection (the problem), Connection (the solution), and Order (the business plan). A selection of layouts from the book are shown here.
Created at the School of Visual Arts, MFA Design, under the direction of Brian Collins.
Art Direction, Illustration, Typography
Process Digital Magazine
Process is a digital magazine concept. Because I am always curious about the creative lives of others, I took this opportunity to interview five extremely interesting and sucessful people about how they do what they do. I also included a project by one of my favorite contemporary visual artists; Sophie Calle.
Created at the School of Visual Arts, MFA Design, under the direction of Wyatt Mitchell and Billy Sorentino.
Art Direction, Editorial Design, Typography
A story about the sex industry for a collaborative magazine project on the subject of Love in NYC. For the opening spread, I created this illustration intending to capture both the sexy and seedy qualities of paying for sex.
Created at the School of Visual Arts, MFA Design, under the direction of Milton Glaser.
Art Direction, Illustration
The assignment was to find a way to brand a fellow classmate while showcasing some of the projects that they had worked on. The student I was assigned is crazy about travel, community, and black, white and red design. I knew that a hotel filled with interesting people doing interesting things would be something that she would love. Each of the rooms embodies one of her projects from our graduate program. The structure of the piece was inspired by the great Chris Ware.
Designed at the School of Visual Arts, MFA Design, under the direction of Scott Stowell.
Social Initiative: After Suicide
After Suicide is a tool for those who are dealing with the aftermath of losing a loved one to suicide. Through both web and mobile platforms, After Suicide will connect grieving individuals with one-another in order to disrupt the isolation and secrecy that surrounds a loss by suicide. The responsive website will provide a place for users to express what they’re going through, both visually and verbally, among people who are going through it too. This solution provides a low-risk entry-point into the process of healing for a suffering community.
I was the recipient of a Student Innovation Award from Design Ignites Change and an SVA Alumni Award, both for this project.
Designed at the School of Visual Arts under the direction of Brian Collins.
Branding, UI/UX, Web Design
Worry Kills My Imagination
I turned this typography into a river to illustrate the way that worry, when left to it's own devices, can sometimes feel like a force of nature.
Created at the School of Visual Arts, MFA Design, under the direction of Stefan Sagmeister.
Art Direction, Motion Graphics, Typography
New Yorker Guilt
Based on the gnawing guilt I felt over the growing pile of unread New Yorker magazines piling up in my living room, I came up with a new concept for the iPad magazine experience. Any regular reader of the magazine knows that it's a commitment that can be hard to keep up with, and yet the rewards are great. The app would get to know the readers' preferences and suggest "just three" that they are most likely to be interested in, giving readers a better shot at keeping up and assuaging their guilt. Readers can discard a suggestion and get a new one if the app suggests something they're not interested in. They can also have full control and choose what they like from the table of contents.
Talking about the New Yorker is one of the best things about reading it, so I created the Department of Friends where you can see what your friends, and other people you might choose to follow, are loving.
The archive is the place where you can save things to read later, or save things you've loved forever. So, when the article about that famous chef you loved comes up at a dinner party two years later, you'll easily be able to find it and share it.
The phone app would allow readers that still enjoy the paper magazine to easily access all of the same digital features (love, save, share).
Designed at the School of VIsual Arts, MFA Design, under the direction of Andy Pratt.
Graphic Design, Interaction Design, UI/UX
SVA MFA Design Illustration
I was asked to create an illustration for our department's student guidebook.
Designed at the School of Visual Arts, MFA Design, under the direction of Steve Heller.
Branding, Illustration, Typography
Martha Stewart Weddings Magazine
I designed the these feature stories while working as a freelance art director at Martha Stewart Weddings magazine. The ski wedding and the Napa Valley Wedding were part of an issue that won a Society of Publication Designers Merit Award in the category of Design: Entire Issue, 2010. I also got to work on the first gay wedding to appear in the magazine.
Editorial Design, Graphic Design, Typography
In My Spare Time, Paintings
I studied fine art as an undergraduate at the University of Wisconsin in Madison, and I've been making paintings ever since. This is a selection of favorites. These are all acrylic on paper, roughly 24x18 inches.